Arista Nashville recording artists and NBC The Voice Season 4 finalists The Swon Brothers debuted their new song, “Later On,” to a rousing response during a return performance to the show in December, and “Later On” has now been officially announced as the debut single from the duo’s upcoming album. Penned by Ryan Hurd, Joey Hyde, and Justin Wilson, “Later On” shipped to country radio today, with an official airplay impact date in March.
Released for sale digitally just prior to the duo’s performance on The Voice, “Later On” shot to #1 on iTunes’ Country Top Songs chart within 24 hours, immediately resonating with fans, just as it had with the Swons themselves.
“We are beyond blessed and excited to be releasing our very first single on Arista Nashville! We believe that with the love and support from our fans this song has big potential.” says Zach Swon.
“We’ve waited and prayed for this moment our whole lives and it’s finally here! We are more than ready to meet all the folks at country radio and want to say thank you in advance for welcoming your two new brothers to the family!,” says Colton Swon.
The Swon Brothers are currently at work on their Arista Nashville debut album, helmed by multi-million-selling producer Mark Bright (Carrie Underwood, Sara Evans). Featuring “Later On,” the album is set for release later this year. “Later On” is currently available for sale here: http://smarturl.it/lateron.
Fans who missed the duo’s December performance of “Later On” on The Voice can see it online here: http://bit.ly/1cp1DKM.
About The Swon Brothers
The Swon Brothers (Zach and Colton) first hit the national radar charming fans with their incredible sibling harmonies and fun-loving personalities as finalists on Team Blake in Season 4 of NBC’s The Voice. Newly signed to the Arista Nashville record label, the brothers returned to The Voice in December of 2013 to perform “Later On,” the first taste of the Muskogee, OK, natives’ upcoming album, helmed by producer Mark Bright (Carrie Underwood, Sara Evans). The journey marks the beginning of an exciting new chapter in the history of the Swons, who had the ambition to take their first swing at a record deal when they were only 9 and 11 years old, asking their parents to stop in Nashville so they could audition at record labels on their way to a family vacation in Florida. Recently honored with the Rising Star award by the Oklahoma Music Hall of Fame, The Swon Brothers are currently writing and securing songs for their major-label debut album, coming later this year. Keep up with The Swon Brothers online at www.swonbrothers.com, on Facebook at www.Facebook.com/theswonbrothers, and on Twitter @TheSwonBrothers.