Chef Hugh Acheson Launches THE CHEF & THE SLOW COOKER Via Book Tour With Airstream Eendless Caravan, All-Clad And Cholula Hot Sauce  

Award-Winning Chef/Author Rolls Through Nashville, TN for Book Signing, Cooking Demonstration & Taco Sales to Benefit Seed Life Skills


WHAT:

 

Join award-winning chef/author Hugh Acheson on his cross-country tour through 25 American cities to debut his new cookbook, The Chef & The Slow Cooker. Hugh and team will hustle & bustle through each town in a big & bright, silver Airstream Travel Trailer as part of the #EndlessCaravan, proving that the faithful slow cooker is far from a fusty old pot roast machine.

 

Acheson’s shared passion for food, community and philanthropy matched with an eager wanderlust to explore the open road and meet people from across the country made him a perfect fit for Airstream’s innovative ‘real-people’ campaign.

 

At each stop, Acheson will host an interactive taco-making demonstration using All-Clad slow cookers and ingredients provided by Whole Foods Market® and Cholula Hot Sauce.

 

Tacos from the demonstration will be sold to benefit Seed Life Skills, a non-profit that Acheson started to help get kids cooking and connect science to real life problems. Attendees can pick Hugh’s brain about all slow cooker questions, purchase books and also get them personalized. Hugh will be available for interviews in advance and on-site. Additionally, at each stop attendees will have the opportunity to enter to win an All-Clad Slow Cooker, signed cookbook and Cholula Hot Sauce. A winner will be chosen from a random drawing and the prizes will be shipped to them.

 

WHEN: Sunday, November 19, 12 p.m. – 2 p.m.

 

WHERE: 4021 Hillsboro Pike, Nashville TN 37215

 

Chef Acheson will cook Beer Braised Pork Tacos, a delicious dish from The Chef & The Slow Cooker in a live demonstration at each tour stop. All ingredients are provided by Whole Foods Market, hot sauce by Cholula and slow cooker equipment by All-Clad. Tacos will be available for purchase with each sale benefitting Seed Life Skills.

 

About SEED LIFE SKILLS

Seed Life Skills is a research-based, living curriculum grown from the vision of acclaimed chef, food education advocate and dedicated father, Hugh Acheson. SLS is a collaborative effort between culinary, university, and industry professionals, school administrators, parents, teachers, movers and makers dedicated to preparing our next generation of dreamers, doers, and leaders. http://www.seedlifeskills.org/index.html

 

About The Author

Hugh Acheson is the author of the James Beard Foundation Award–winning cookbook A New Turn in the South: Southern Flavors Reinvented for Your Kitchen; Pick a Pickle: 50 Recipes for Pickles, Relishes, and Fermented Snacks; and The Broad Fork: Recipes for the Wide World of Vegetables and Fruits.

 

Chef Acheson is chef/partner of the Athens, Georgia restaurants 5&10 and The National and the Atlanta establishments Empire State South, First & Third Hot Dog & Sausage Shack, and Spiller Park Coffee. He is also the founder of the nonprofit organization Seed Life Skills, a living, multimedia curriculum in Family & Consumer Sciences built to support modern environmental education. He is a James Beard Award winner for Best Chef Southeast and was named a Best New Chef by Food & Wine magazine. Hugh also competed in Bravo’s Top Chef Masters, season 3, and starred as a judge on Top Chef, seasons 9 to 13. www.hughacheson.com

 

About The Chef & The Slow Cooker

In The Chef and the Slow Cooker, Hugh brings a chef’s mind to the slow cooker, with 100 recipes showing readers how an appliance generally relegated to convenience cooking can open up many culinary doors. He shows how your trusty slow cooker can still surprise you—you can use it to poach fish, to steam-roast a chicken or leg of lamb, to make intense stocks and broths, and of course to braise the most tender short ribs. It’s an approachable, fun, comforting collection of recipes, spiked with global influences and elevated by smart cooking. Using flavor profiles, combinations, and techniques never before seen in a slow cooker cookbook, The Chef and the Slow Cooker proves that even though slow cookers are an old-school technology, they will guide you to better meals in this contemporary world. All while giving you the ability to walk away and live your life while dinner is cooking.

 

About Airstream, Inc.

Airstream, manufacturer of the iconic riveted aluminum travel trailer, is the longest-tenured recreational vehicle manufacturer in North America. Following founder Wally Byam’s credo, “Let’s not make changes, let’s only make improvements,” Airstream has remained a timeless classic. Byam’s vision for Airstream trailers was to use these design- and quality-driven products to allow people to dream, travel and explore the open road. A subsidiary of Thor Industries, Airstream is based in Jackson Center, Ohio, where a team of craftsmen remains dedicated to preserving the brand’s legendary reputation for quality and innovation. For more information, please visit http://www.airstream.com/, call 877-596-6111 or contact Airstream, Inc., 419 West Pike Street, P.O. Box 629, Jackson Center, Ohio 45334.

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