BLUE CHAIR BAY® RUM OFFERS CONSUMERS THE “KEY TO THE KEYS”

As many snowbirds across the country are dreaming of days filled with sand and sun, Blue Chair Bay® Rum is offering the perfect antidote to any wintertime blues with its “Key to the Keys Sweepstakes,” a nationwide sweepstakes that will launch in conjunction with the brand’s newest premium flavor Key Lime Rum Cream. Sweepstakes entrants will have the chance to win one of several prizes, with the Grand Prize winners scoring a trip to be at a private show with eight-time Entertainer of the Year Kenny Chesney in Key West, Fla.
 
“Key Lime Rum Cream was almost inevitable,” says the man deemed “The People’s Superstar” by The Los Angeles Times. “One of those classic island tastes, it was only a matter of time until we captured the flavor of one of my favorite desserts. And now that we do, well, the cocktails we can make…”
 
With a bright citrus aroma and flavor notes of tart key lime balanced with a creamy meringue sweetness and hints of cinnamon, almond and amaretto, Key Lime Rum Cream is the perfect ingredient for beach-ready cocktails like a Key Lime Colada or a Key Lime Martini. Blue Chair Bay Rum, which was founded in 2013, reflects Chesney’s commitment to excellence and has established a taste standard that has evolved to contain some of the beverage industry’s most intriguing flavors.
 
To enter the Key to the Keys Sweepstakes, consumers must either find a “key” symbol under the tamper tape of 500 select Key Lime Rum Cream bottles or download an image with further instructions at https://keysweeps.bluechairbayrum.com.  The sweepstakes will open for entries on Wednesday, Feb. 1 and close on Wednesday, May 31, 2017.
 
Prizes being offered are as outlined below:
 
Grand Prize – One winner and his/her guest will win airfare to Key West, Fla. and lodging in Key West, with a $500 stipend for activities. They will be invited to a private show by Kenny Chesney.
 
Second Prize – Five entrants will win a Blue Chair Bay Key Lime Rum Cream-themed guitar with Kenny Chesney’s autograph.
 
Third Prize – 10 entrants will win a Blue Chair Bay swag pack.
 
About Blue Chair Bay® Rum
Blue Chair Bay® Rum, which had one of the industry’s most successful launches in the history of wine and spirits, is a collection of premium-blended rums created on the shores of the Caribbean and inspired by multi-platinum songwriter and entertainer Kenny Chesney’s love of the islands. Blue Chair Bay Rum is made with exceptional care using natural ingredients. Blue Chair Bay Rum is available in 50ml, 750ml 1L and 1.75L bottles. Blue Chair Bay White Rum 40% ABV; Blue Chair Bay Coconut, Coconut Spiced, Banana and Vanilla Rum, 26.5% ABV. Blue Chair Bay Key Lime Rum Cream, Banana Rum Cream and Coconut Spiced Rum Cream 15% ABV. Please enjoy Blue Chair Bay Rum responsibly. Bottled by Fishbowl Spirits, Rochester, NY. Fishbowl Spirits, LLC, Nashville, TN. Rum Specialty, 15% alc/vol. www.bluechairbayrum.com.
 

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