Somewhere on the Road: Kenny Chesney has always believed in getting his fans as close as possible. He started the Sand Bar at his shows to let the hardcore fans come down front and dance before it was a country music standard. He launched No Shoes Radio to let fans take the vibe of his music and shows with them anytime, anywhere via smart phone app or online (noshoesradio.com.)
Now he launches No Shoes TV, a quick-hit round-up of the best moments at this year’s The Big Revival Tour’s major stadiums shows. Correspondent Deanna Kay – who kicks the series off at Nashville’s Bridgestone Arena — will catch up with the No Shoes Nation in the parking lot, on the road, in the stands and anywhere she thinks there’s a moment to capture.
“I’ve always said there is so much more to these shows and this tour than what happens onstage,” says Chesney. “The No Shoes Nation are the most passionate music lovers I’ve ever seen. When you get out amongst them, you can’t help but get swept up. And I wanted to give the people who can’t be there a chance to get the feel for the whole day… because some of what happens, you’ll never get a regular TV network to make part of a concert special.”
The camaraderie, the stories, the friendship, the boats, the cornhole challenges, the cook-outs… That’s just the tip of the iceberg. Veteran reporter Kay understands: she’s been capturing the fan pre-game action as part of ESPN Music’s “College Game Day” for years, as well as interviewing celebrities for ESPN Music’s “Game Time with Deanna Kay.” Her work has also been an integral part of VH-1’s “Big Morning Buzz,” as well as doing behind the scenes work for MTV’s “House of Style,” “TRL,” the annual “Video Music Awards” and “Jammed.”
“My dream job is to be an on-camera host mixing sports, music and social media. I want to make people smile, be informative and fun,” Kay says. With her high-energy personality and natural curiosity about people, she will be channeling the shows for anyone who can’t make it.
Kay will also be a ticket source. During tour stops, she will hide tickets, leaving clues via social media (@NoShoesNation on Twitter/Instagram, as well as No Shoes Nation’s Facebook page) to give fans the opportunity to have scavenger hunt fun and get upgraded, as well as rewarding people with the best stories some of the coveted wristbands for the GA area down front.
USA Today wrote of The Big Revival Tour’s kick-off, “Outside Bridgestone Arena was cold and drizzling Thursday night. Inside, it might as well have been a beach party, as Kenny Chesney kicked off The Big Revival Tour 2015,” andRolling Stone opined, “Fired up and sold out. The Nashville show was a packed house — with tickets selling so fast that the country superstar decided to add a second night.” The Big Revival Tour – with a million tickets sold before the first note was played – is this summer’s “tour of the year.”
No Shoes TV—which lives onKennychesney.com — brings the No Shoes Nation experience into view for people who love his high-energy shows and life-defining music. Whether you’re spending the summer chasing the Corona Light-sponsored Big Revival Tour or hearing any number of his 26 No. 1s floating out of the radio, No Shoes TV will put you right in the heart of the action. View the first installment here: http://bit.ly/NSTVe1
Kenny Chesney’s 2015 The Big Revival Tour is sponsored by Corona Light and sponsored by Blue Chair Bay.
About Constellation Brands Beer Division
Constellation Brands Beer Division is the #3 beer company in the U.S. and the exclusive brewer, marketer and supplier of a growing portfolio of high-end, iconic, imported beer brands for the U.S. market. The portfolio includes Corona Extra (the #1 imported beer in the U.S. and #5 beer overall), Corona Light, Modelo Especial, Negra Modelo, Pacifico and Victoria beer brands. The Beer Division also imports the Tsingtao beer brand in the U.S. For more information, visit www.cbrands.com.
About Blue Chair Bay Rum
Blue Chair Bay Rum, the fastest growing new company launch in the history of wine and spirits, is a collection of premium-blended rums created on the shores of the Caribbean and inspired by multiplatinum singer-songwriter Kenny Chesney’s love of the island lifestyle. Each of Blue Chair Bay Rum’s five varieties, White, Coconut, Coconut Spiced, Banana and Coconut Spiced Rum Cream, is 100% beach-made and mellowed in casks at one of the oldest, most respected distilleries in the Caribbean. Blue Chair Bay Rum is available in 750ml and 1.75L bottles, imported from Barbados and bottled by Fishbowl Spirits, Rochester, NY. Blue Chair Bay White Rum 40% ABV, Blue Chair Bay Coconut, Coconut Spiced and Banana Rum, 26.5% ABV, Blue Chair Bay Coconut Spiced Rum Cream 15% ABV. Please enjoy Blue Chair Bay Rum responsibly.
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