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Brantley Gilbert Partners With Pedigree & DAV For Veterans Initiative

Courtesy of the Valory Music Co.

Brantley Gilbert’s commitment to America’s service members has always been a driving force in a career that’s seen him play for the people instead of the music industry. Whether hitting No. 1 with the powerful “One Hell of an Amen” (The Valory Music Co.) to honor a fallen soldier and his friend who was there, or taking a string of motorcycles from his home in Georgia to Arlington National Cemetery to honor the men and women who’ve served our nation, the songwriter powerhouse has sought to give back and say thank you. For Gilbert, it wasn’t enough.

After multiple conversations on how to help servicemen and women returning home, coping with the challenges of the transition back to civilian life, he reached out to DAV (Disabled American Veterans) with the idea of pairing veterans in need with companion dogs to help normalize their re-acclimation. On Saturday,  February 3 Gilbert’s notion will become a reality. Jason Hassinger, 29, of Philadelphia, will travel to Albany, New York, to meet his new best friend.

“There is nothing like the loyalty, love and companionship of a dog,” says Gilbert. “For some people, a dog can connect unlike even a best friend and for those who gave beyond the call of duty to our nation,  I love the idea of matching them up with a trained companion dog to help them get their lives to a better place.”

Hassinger, who served from November 2006 until September 2011, saw three tours of combat as a Marine Infantryman overseas. He has received multiple awards, including the Silver Star Medal, Purple Heart, Combat Action Ribbon, Afghanistan Campaign Medal with three (3) Bronze Service Stars, Iraq Campaign Service Medal with a Bronze Service Star, Presidential Citation-Navy Global War on Terrorism Medal and the, NATO Medal-International Security Assistance Force Afghanistan among many awards. Now a professional veterans benefits advocate for DAV, he helps other veterans access the benefits they have earned.

“’One Hell of an Amen’ makes me think very much of my times in the Marines,” Hassinger says. “More importantly than my service to this great nation, this song reminds me of all of our other brothers we lost over the course of my three deployments overseas. In one of his many interviews, Gilbert mentions he has late night phone calls where he talks with military vets who are battling demons. I, like Gilbert, have had late night phone calls with friends to lend a listening ear when they need it most. Both of us like providing service to others.”

Hassinger will be the first of eight Veterans who will receive a companion dog from Gilbert during his THE ONES THAT LIKE ME TOUR. The companion dogs are being recruited by the American Society for the Prevention of Cruelty to Animals. The PEDIGREE® Brand will cover the cost for all dog training and will provide a one-year supply of food to each of the eight dogs.

On Saturday afternoon the Country Music Association Song of the Year nominee for “Dirt Road Anthem” will introduce Hassinger to Charlie, a 3-to-4 year old Hound mix in Albany, NY. Hassinger will be Gilbert’s guest for the third show of his THE ONES THAT LIKE ME TOUR, before leaving with his new companion.

“In many ways, we’re taking a rescue animal and rescuing a returning hero,” Gilbert says.

“These dogs and people are all heroes, I am blessed the PEDIGREE® Brand is willing to help us get the dogs trained, certified and fed for that first year. The positive impact a companion dog can make is immeasurable, and I am humbled to be able to do this.”

“When we heard about what Brantley Gilbert wanted to do on his The Ones That Like Me Tour to honor veterans, we knew we had to help,” said Elizabeth Barrett, PEDIGREE® Brand Manager, Mars Petcare. “Gilbert has distinguished himself as an artist who goes to great lengths to give back to America’s Armed Forces and his efforts to provide companion dogs to veterans during this tour align perfectly with the PEDIGREE Brand’s Feed the Good campaign which is based on the insight that dogs and humans benefit each other. Knowing that the PEDIGREE® brand can play a part in finding loving homes for these dogs while giving back to those who have served our country is an incredible honor.”

Gilbert will be presenting a veteran with a companion dog every weekend of this spring’s The Ones That Like Me Tour. For him, giving healing to the Army, Navy, Marines and Air Force members who represented our nation is the greatest gift his music has provided. Look for more stories, moments and; dogs over the coming months.

“We couldn’t have done this without the support of the PEDIGREE® Brand,” he explains. “They recognize the powerful difference a dog can make on someone’s life, and they stepped up and stepped in. This is going to make a lot of lives happier, lighter and renewed. If that’s not something we can be proud of, what is? Thanks, PEDIGREE®.”

ABOUT BRANTLEY GILBERT: One of only five Country artists to have back-to-back PLATINUM albums (The Valory Music Co.) this century, Brantley Gilbert’s made a pummeling kind of Country that consolidated the outsiders, outliers and full-tilt life livers in a collective known as the BG Nation. The Georgia-born-and-bred songwriter/rocker has six No. 1s – “Country Must Be Country Wide,” “You Don’t Know Her Like I Do,” the CMA Awards Song of the Year nominee “Dirt Road Anthem,” “My Kinda Party,” “Bottoms Up” and “One Hell of an Amen” – and the 2014 American Music Award for Favorite Country Album for JUST AS I AM to his credit. What separates Gilbert from the rest is his deep commitment to real people, vets, anyone who needs a little help. His hard-charging performances define Country’s outlaw edge, what Entertainment Weekly hails for “his swaggering guitars, catchy hooks, and a DGAF attitude” and American Songwriter raves, “Gilbert never fails to deliver.” For a full list of tour dates and more, visit BrantleyGilbert.com.

About the PEDIGREE® Brand: The PEDIGREE® Brand is the number one brand of dog food and treats in the world, feeding more dogs than any other brand. The PEDIGREE® Brand offers a wide variety of products and formats for dogs at every life stage. The PEDIGREE® Brand is built on an unwavering love for all dogs and a commitment to dog adoption. For more information on visit www.Pedigree.com, Facebook.com/Pedigree and Twitter.com/PedigreeUS.

ABOUT DAV: DAV empowers veterans to lead high-quality lives with respect and dignity. It is dedicated to a single purpose: fulfilling our promises to the men and women who served. DAV does this by ensuring that veterans and their families can access the full range of benefits available to them; fighting for the interests of America’s injured heroes on Capitol Hill; providing employment resources to veterans and their spouses; and educating the public about the great sacrifices and needs of veterans transitioning back to civilian life. DAV, a nonprofit organization with more than 1 million members, was founded in 1920 and chartered by the U. S. Congress in 1932. Learn more at www.dav.org

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Warner Music Teams With Musicians On Call For Artist Hospital Visits

Photo credit: Dusty Barer

Musicians On Call (MOC), a groundbreaking nonprofit organization that brings live and recorded music to the bedsides of patients in hospitals across the country, continued its celebration of the 10th Anniversary in Nashville by teaming up with Warner Music Nashville to launch its Bedside Performance Program at its 10th Hospital in Nashville at TriStar Centennial Medical Center. TriStar Centennial Medical Center hosted the celebration featuring performances from Warner Music Nashville recording artists Michael Ray and Ryan Kinder. Warner Music Nashville COO, Matt Signore, and SVP Artist Development, Shane Tarleton, were on hand to show their support of Musicians On Call’s 10th Anniversary by presenting a check for $10,000 to support the new program. Following the program, Michael Ray and Ryan Kinder performed the first Bedside Performance Program within the new orthopedic patient unit, where Michael Ray suprised patients with acoustic renditions of his hits “Kiss You In The Morning” and “Think a Little Less” and Ryan Kinder performed “Still Believe in Crazy Love” and “Close.”  In addition to the support of the 10th Hospital Launch, Warner Music Nashville employees embarked on a volunteer initiative throughout the day where they volunteered at Musicians On Call programs throughout Nashville.


The new Bedside Performance Program takes place at TriStar Centennial Nashville’s brand new orthopedic patient unit, which held its formal ribbon cutting on Monday. The 7th floor orthopedic unit, where the Warner Music Artist visited, is phase 1 of a $98 million-dollar campus expansion and modernization project and includes 29 patient rooms.  The multi-phase project is scheduled to be fully completed in the Summer 2018. This program marks the third Bedside Performance Program MOC will have within the HCA system, where they have already played for nearly 10,000 patients, families and caregivers since 2013 at TriStar Centennial Medical Center Women’s and Children’s Hospitals and Sarah Cannon Cancer Center at TriStar Centennial. Musicians On Call’s other hospital partners include Vanderbilt University Medical Center, Monroe Carell Jr. Children’s Hospital at Vanderbilt, Nashville Community Care & Rehabilitation at Bordeaux, VA Tennessee Valley Health Care System (Nashville and Murfreesboro Campuses), Vanderbilt Stallworth Rehabilitation Hospital, and Alive Hospice.


Today was a perfect TEN! It’s the 10th anniversary of Musicians on Call in Nashville, we helped launch its 10th program and we are beyond thrilled to donate $10,000 to such a wonderful cause,” said Shane Tarleton, SVP Artist Development. “To celebrate this milestone, our staff is volunteering across all the MOC programs today alongside two of our artists, Michael Ray and Ryan Kinder. Sharing the healing power of music is a priority for all of us here at Warner Music Nashville.”


“Warner Music Nashville have embraced our efforts to deliver the healing power of music and we’re thrilled to have their support in today’s big milestone of our 10th Hospital Launch in Nashville,” said Pete Griffin, Musicians On Call President. “It’s a special milestone to cap off our 10th Anniversary in Nashville, where our Musicians On Call volunteers have performed for over 130,000 patients, families and caregivers.”


Musicians On Call will celebrate its 10th Anniversary on Thursday, Oct. 26th with a sold-out star-studded event at City Winery, presented by National Geographic, featuring a special performance from Lady Antebellum. Fans can support Musicians On Call’s 10th Anniversary in Nashville by bidding on exclusive auction items at www.musiciansoncall.org/nash10th.





About Musicians On Call (MOC)

Musicians On Call (MOC) was founded in 1999 with the mission of bringing live and recorded music to the bedsides of patients in healthcare facilities ranging from children’s hospitals to adult facilities, VA hospitals and hospices. To date, its volunteers have played for over 600,000 patients, families and caregivers across the country. By delivering live, in-room performances to patients undergoing treatment or unable to leave their beds, they add a dose of joy to life in a healthcare facility. MOC supporters over the years include Bruce Springsteen, Kelly Clarkson, Lady Antebellum, Justin Timberlake, Ed Sheeran, Reba, Gavin DeGraw, Darius Rucker, Pharrell, Amos Lee, Nick Jonas, Rachel Platten and many more. For more information, visit www.musiciansoncall.org.



About Warner Music Nashville

Warner Music Nashville was created in 2009 with the goal of expanding the presence of WMG and its family of labels has had in the Nashville music community for more than 60 years. Under the leadership of Chairman & CEO, John Esposito, the division is home to Warner Bros. Nashville, Atlantic Nashville, Elektra Nashville and the LoudMouth comedy label.

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Clark Manson And ORCA Coolers Team Up To Cool Down Country Music


Country music artist Clark Manson’s tour is heating up while his drinks are cooling down with ORCA Coolers. Clark has teamed up with Outdoor Recreation Company of America (ORCA) as the newest member of its all-star lineup of pro staff. 

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Photo credit: Joseph Llanes

Country music entertainer, military veteran, award-winning TV host and philanthropist, Craig Morgan, has partnered with LINE-X as a spokesman and authentic representative of the brand’s adventurous, outdoor action lifestyle. As a global leader in high performance protective coatings and truck accessories, LINE-X selected the Black River Entertainment recording artist and “When I’m Gone” singer for a long-term partnership to help tell the real-life stories of LINE-X’s use for powerful protection – from military, automotive, industrial, nautical and countless other applications.

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Multi-Platinum selling country superstar Jo Dee Messina has teamed up with Country Now, the most viewed and highest-rated dedicated country music YouTube channel, to release a brand new single “Will You Love Me,” that premiered on SiriusXM – The Highway over the weekend. In another innovative move from the country music icon, who released her last album ME through Kickstarter, Jo Dee has partnered with Country Now to release the single, which was recorded in June at Nashville’s historic Blackbird Studios. “Will You Love Me” a Country Now ‘Live From Blackbird’ acoustic single is available now at iTunes http://smarturl.it/JoDeeWYLM and the accompanying video from the session can be seen here http://bit.ly/1UihRxn.

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SOLID Announces Partnership With MDA

SOLID yard saleThe Society of Leaders in Development (SOLID) announced today that a portion of the proceeds for the group’s annual CMA Fest Yard Sale & Auction will benefit the local Muscular Dystrophy Association (MDA) chapter. The event will be held on June 7th, beginning at 8am at the Bridgestone Arena. Nine-year-old Aiden Atkins, MDA Local Goodwill Ambassador, and other local MDA families will be attending to greet customers and represent MDA.


“We are thrilled to be partnering with SOLID on one of their biggest events of the year,” said Amanda Spiehler, Executive Director of MDA in Central Tennessee. “The proceeds shared with MDA for this event will go directly to provide services for families in the Nashville area.”

SOLID’s Yard Sale & Auction is open to the public and includes autographed merchandise, tickets, guitars and meet & greet opportunities that can’t be found anywhere else.



Founded in 1997 by music industry professionals, the Society of Leaders in Development (SOLID) is a 501(c)(3) nonprofit organization. The members of SOLID are developing music business professionals dedicated to improving the future of the music industry by strengthening its professional relationships and educating its future executives while serving the community. Members participate in ongoing leadership activities including community volunteerism, educational events, university outreach programs, and networking functions that serve to strengthen their role within the music industry and Nashville community.

For more information on SOLID, visit www.solidnashville.com. Like SOLID on Facebook at www.facebook.com/solidnashville and follow @SOLIDnashville on Twitter.


About MDA

The Muscular Dystrophy Association is the world’s leading nonprofit health agency dedicated to finding treatments and cures for muscular dystrophy, amyotrophic lateral sclerosis (ALS) and other neuromuscular diseases. It does so by funding worldwide research; by providing comprehensive health care services and support to MDA families nationwide; and by rallying communities to fight back through advocacy, fundraising and local engagement. Visit mda.org and follow us at facebook.com/MDAnational and @MDAnews.

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Craig Morgan And FARM BOY Brand Partner For Co-Branded Merchandise

Craig MorganCountry music star and award-winning TV host CRAIG MORGAN and lifestyle brand FARM BOY® have announced a partnership to develop and produce co-branded merchandise. The newly launched line currently includes two men’s/women’s t-shirt designs and can be purchased at CraigMorgan.com and stops along Morgan’s 2014 The Journey Tour, with additional merchandise to be added in the coming weeks. The new co-branded merchandise line can also be purchased during CMA Music Festival in Nashville from the Farm Boy Farm Girl booth inside Fan Fair X. Morgan is scheduled to sign autographs for fans in the Farm Boy Farm Girl booth at 3:00pm on Friday, June 6 during the festival.

The “International Harvester” singer, who lives in rural Dickson County, Tennessee and farms his acreage, including an organic vegetable garden and honeybees, is a natural fit with the Farm Boy Brand.


“We are thrilled to be partnering with Craig Morgan!” share Farm Boy Brand co-founders Dan Adamson and Brian Goldenman. “He is a great reflection of the Farm Boy Brand with his farming background, outdoor enthusiasm, humor, and pride for all that is country. Craig and Farm Boy Brand are a perfect match.”


In preparation for the partnership and in support of his recent tour and CD (https://itunes.apple.com/us/album/the-journey-livin-hits/id692246023) The Journey (Livin’ Hits), featuring the top 15 single “Wake Up Lovin’ You,” CraigMorgan.com (http://www.craigmorgan.com) has been re-launched with a new look and additional fan features. The newly designed website includes a user-friendly interface that also combines Craig’s music, TV, touring, merchandise and philanthropy in one location. Fans can visit the site now to purchase the new Craig Morgan and Farm Boy co-branded merchandise as well as keep up with the Black River Entertainment singer’s musical and outdoor adventures.

ABOUT CRAIG MORGAN: One of country music’s best-loved artists, Craig Morgan has made a name for himself with massive radio airplay of his signature hits: “Bonfire,” “Almost Home,” “Redneck Yacht Club,” “That’s What I Love About Sunday,” “International Harvester” and “This Ole Boy.” He’s recently released his new album The Journey (Livin’ Hits), featuring the soulful single “Wake Up Lovin’ You,” on Black River Entertainment. Craig received one of country music’s highest honors when he was inducted as a member of the Grand Ole Opry in 2008. Prior to becoming a country music and TV sensation, Craig Morgan spent seventeen years serving our country in the Army and Army Reserves. He is an avid supporter of America’s military personnel and a recipient of the 2006 USO Merit Award. In addition to a prolific country music career, he hosts the award-winning show “Craig Morgan: All Access Outdoors,” airing on Outdoor Channel. For more information on Craig Morgan, visit www.craigmorg
an.com (http://MonarchPublicity.us1.list-manage1.com/track/click?u=50a202cb32563783d232c7132&id=ce5d8c0cc7&e=b53986c6dc) and engage with him on Facebook (http://MonarchPublicity.us1.list-manage2.com/track/click?u=50a202cb32563783d232c7132&id=74383820eb&e=b53986c6dc) , Instagram (http://MonarchPublicity.us1.list-manage.com/track/click?u=50a202cb32563783d232c7132&id=0431ae79ae&e=b53986c6dc) and Twitter (http://MonarchPublicity.us1.list-manage.com/track/click?u=50a202cb32563783d232c7132&id=e1ce501911&e=b53986c6dc) .

ABOUT FARM BOY: The seeds for FARM BOY® and FARM GIRL® brands were planted around 1994 when Dan Adamson, an award winning graphic designer, and Brian Goldenman, with a rich background in sales, combined their skills to create a company that was both fun and original. Adamson & Goldenman, both Midwest farm boys, always held a fond attachment to farming and the rural lifestyle. From their rich childhood memories of collecting eggs, baling hay, and playing in the hayloft, Dan and Brian created FARM BOY® and FARM GIRL® brands to capture the heartfelt pride and meaningful connections of farming and rural life. Check it all out at FARMBOYBRAND.COM.

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