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Carrie Underwood’s Anthemic Event Song, “The Champion,” Released Today!

Multi-platinum superstar Carrie Underwood will open NBC’s Super Bowl LII on February 4 with a video filmed last year for her anthemic song, “The Champion,” released globally today. Underwood, who has been the face and voice of NBC’s Sunday Night Football show open for the last five seasons, co-wrote “The Champion” last year with fellow songwriters Brett James, Chris DeStefano, and Christopher Bridges PKA Ludacris, who Underwood asked to collaborate on the event song produced by Jim Jonsin. NBC Sports will also incorporate “The Champion” into its coverage of the 2018 Olympic Winter Games.


“When we met with Carrie last year to discuss the Super Bowl open, we each brought ideas. Carrie presented first. After she spoke, we looked at each other and said ‘that’s the one,’” said Fred Gaudelli, Executive Producer of NBC Sunday Night Football and the network’s Super Bowl LII presentation. “Later on, our Olympics producers listened to ‘The Champion’ and decided that it would be a perfect complement for our Winter Games coverage. We are excited to highlight ‘The Champion’ in two events on the global stage in February.”


“When we were writing ‘The Champion,’ our main focus was to celebrate athletes at the top of their game, but we also wanted the song to resonate with people in their everyday lives,” explains Carrie Underwood.  “We hope the lyrics will inspire people to push themselves beyond their limits to conquer anything they are trying to accomplish or overcome. There’s a champion in every single one of us!”

Ludacris says, “It was a pleasure to collaborate with Carrie for this inspirational song.”


The lyric video and playlist for “The Champion” are available now.


Underwood is currently in the studio working on her next album which will be released on Capitol Records Nashville.

About Carrie Underwood:

Carrie Underwood emerged from the promise of her 2005 American Idol win to become a true multi-format, multi-media superstar, spanning achievements in music, television, and film. A seven-time GRAMMY® Award winner, she has amassed over 100 major honors, sold 64 million records worldwide, and recorded 26 #1 singles, 13 of which she co-wrote, with a catalog of songs that have been streamed more than 2.6 billion times worldwide. The first female artist to be twice named the Academy of Country Music’s Entertainer of the Year, Underwood was recognized by Pollstar as the top female country touring artist for each of her headlining tours in 2008, 2010, 2012, and for 2016’s The Storyteller Tour – Stories in the Round.” Carrie also topped Billboard’s Top 25 Tours of 2016 as the leading female country artist and was the leading female artist on Country Aircheck’s top country radio performers list for her success in both 2015 and 2016. All five studio albums, Some Hearts, Carnival Ride, Play On, Blown Away, and Storyteller – are certified Platinum or multi-Platinum, and each an American Music Awards winner as Favorite Country Album – and tallied an incredible 40 weeks at #1 on Billboard’s Top Country Albums chart.  The RIAA’s highest certified country album artist to debut this century, Underwood also holds the distinction of the highest album certification of any country artist to emerge since 2000 with the 8x Multi-Platinum success of her 2005 debut, Some Hearts.  She is the all-time Top Country Artist (male or female) on RIAA’s Digital Single Ranking, also placing her among the Top 5 females in the history of RIAA’s Digital Single Program across all genres.  In December of 2014, she released her Platinum-certified Greatest Hits: Decade #1, which produced two new #1 hits co-written by Underwood, including the RIAA-Platinum, GRAMMY-winning “Something in the Water.” The Grand Ole Opry member demonstrated her creative diversity in 2013 starring as Maria von Trapp in NBC’s three-hour holiday blockbuster, the Emmy®-winning The Sound of Music Live!, whose airings attracted 44 million viewers. Her latest chart-topping platinum fifth studio album, Storyteller, produced four #1 hits.  Last November Underwood co-hosted the CMA Awards for the tenth consecutive year, and she’s currently in her fifth season as the voice of primetime television’s #1 program, Sunday Night Football.


About Ludacris:

Chris “Ludacris” Bridges has sold more than 25 million albums domestically, thanks to the blockbuster success of such singles as “Stand Up,” “Get Back,” “Southern Hospitality,” “Number One Spot,” “Money Maker” and “My Chick Bad.”
With an unrivaled match of lyrical acumen, wit, and imagery, Bridges has solidified himself as one of music’s premier entertainers. Although he’s best known for his infectious tunes, Bridges has shown that he’s equally adept at writing powerful songs with serious subject matter, including runaways, with the song “Runaway Love.” Bridges’ versatility and artistic complexity also enabled him to make a seamless transition to acting.

Most recently, Bridges starred in the highly anticipated The Fate of the Furious, which broke records at the box office, becoming the highest grossing film opening worldwide.  His other feature film credits include Universal Pictures’ Fast 7, Fast & Furious 6, Fast Five, 2 Fast 2 Furious, Garry Marshall’s ensemble comedy New Year’s Eve; and Ivan Reitman’s romantic comedy, No Strings Attached, opposite Ashton Kutcher and Natalie Portman. His acclaimed performances in film, (Crash, Hustle & Flow), and television, (Law & Order: Special Victims Unit), have Hollywood and critics alike buzzing about his increasingly impressive screen resume.

A consummate businessman, Bridges is enjoying success outside of entertainment. His latest venture includes opening his long anticipated new restaurant “Chicken-n-Beer” at the Hartsfield-Jackson Atlanta Airport. In addition, he is dipping his hands in tech space by partnering up with apps such as “Roadie” an on-the-way delivery service.

Currently, Bridges is both the host and executive producer of MTV’s revived Fear Factor, and is currently working on an album for release at the end of the year.  Bridge’s philanthropic efforts rival his entertainment accomplishments; he started The Ludacris Foundation in 2001 which focuses on helping youth help themselves.  TLF has devoted more than 15,000 hours of service to youth across the nation.

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It’s Today, Sochi, And More As The Swon Brothers Invite You Around the Sworld!

It’s Today, Sochi, and More as The Swon Brothers Invite You Around the Sworld!
The Only U.S. Band to Perform on the Today Show’s Olympic Coverage from Sochi,  The Swon Brothers Will Sing “Later On” on Today This Friday, 2/14
www.AroundTheSworld.com Follows the Brothers to Exotic Destinations Starting with the Olympics

Arista Nashville recording duo and NBC The Voice Season 4 finalists The Swon Brothers are at the Olympics, and they will be the only U.S. band to perform as part of NBC’s Today show Olympic coverage from Sochi when they perform their debut single, “Later On,” on Today this Friday, Valentine’s Day, February 14.  Now, the brothers are also going the extra mile to share the fun of their world travels on the newly launched, Swon-styled website, www.AroundTheSworld.comContinue Reading →

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Lost Trailers Single Highlighted in Dial Global Olympic Gold Medal Feature

(Nashville, Tennessee…) – Dial Global Sports, the exclusive national radio broadcaster for the London 2012 Olympic Games, went country Thursday night with a stirring montage for new Women’s Olympic All-Around Gymnastics Champion Gabby Douglas. With The Lost Trailers’  new hit “American Beauty” as the foundation, the montage highlighted Douglas’s historic night, and featured not only custom Olympic-themed lyrics and play-by-play highlights of her performance but also Gabby’s reaction to bringing home the gold.

“When I heard ‘American Beauty’ for the first time last month, I knew immediately it would be a great anthem to use somehow during our Olympic coverage,” said Dial Global Sports Executive Producer Howard Deneroff. “Stokes and Jason were receptive and gracious enough to cut customized lyrics, and Gabby Douglas gave us the reason to put it all together.”

american beauty “Jason and I are extremely proud that when Dial Global was looking for music to capture this awesome win for Team USA, that they chose ‘American Beauty,'” said Stokes Nielson, who mans the three-time ACM-Nominated act with singer Jason Wyatt.

“We were freaking out, as we listened to the coverage,” said Wyatt, “We get super psyched about the Olympics anyway, so to have this connect is just icing on the cake.”

The Lost Trailers are currently charging up the country charts with “American Beauty” and will be on the road this weekend opening for Blake Shelton. To hear “American Beauty” and learn more about The Lost Trailers visit TheLostTrailers.com.

For more information on Dial Global’s exclusive radio coverage of the Olympics, visit dialglobalsports.com.

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Warner Music Nashville & Word Entertainment Artists Share Special Summer Olympic Memories

NASHVILLE, TN – (July 18, 2012) – To celebrate the 2012 Summer Olympics that are right around the corner, a few of our Artists have shared their favorite Olympic memories.  We will be sharing more stories throughout the month of July. From Warner Music Nashville and Word Entertainment, good luck Team USA!


Summer Olympic Questions:

1.    If you could compete in an event at the Summer Olympics, what would it be and why?

2.    Any memorable Olympic event you recall?

3.    Do you have a favorite Olympian? Why?



“My kind of Olympics… the Summer X Games, motocross of course!

“In 2006 when Travis Pastrana won gold at the Moto X Freestyle Finals doing a double back flip!!! What?!”

“Uhh yeah…Pastrana! #199 all the way! He has now won 10 X Game Gold medals in super cross, motocross, freestyle & rally racing. That’s bad ass in my book!



“100 yard dash.”

“Carl Lewis becoming the fastest man alive”

“Carl Lewis”



“It would definitely be Gymnastics! I wish I could do half the stuff they can! They are amazing!”

“When Misty May and Kerri Walsh won for the second time in 2008 after winning in 2004…I love volleyball so it was awesome to see them kick butt! Girl power:)”

“Kristi Yamaguchi…I grew up skating and she was always my idol!”



“Gymnastics. I was a gymnast for five or six years. I love watching it!”

“The Magnificent Seven, the victorious all-around women’s gymnastics team that represented the United States at the Atlanta Olympics in 1996.”

“Kerri Strug. She is by far my favorite, because of her courage and commitment. Her bravery in the face of fear and her unwavering passion.”



“If I could compete and win the gold in an Olympic sport it would easily be table tennis. It really is unreal to watch those guys play! I used to believe that I was a ping pong master in college until the first moment I witnessed Olympic table tennis. If I could somehow have the chops to compete against those guys, all my college friends would finally have to admit that I am the king of ping pong.”

“The Atlanta Olympics in 1996 were so much fun to watch. I’ll never forget my entire family gathered around the TV the night the women’s gymnastics team won gold. My mom literally screamed. The USA basketball team that year was amazing. I also fondly remember watching the swimming events and then my buddy and me trying to race each other in the local pool. The best part is that the worst I could do was silver. It was an awesome summer, and the patriotism and moving stories of the Olympics made it even more memorable.”

“My favorite Olympians were the entire 1996 women’s gymnastics team…and even though he never competed, Bella Karolyi. Bella’s passionate encouragement brought home gold and was parodied on Conan O’Brien for years.”



“The 100 meter, because if I was doin’ that…I’d be a speedy son of a gun!”

“The ‘Miracle on Ice’! I know it was the Winter Olympics, but when the Russians went down, it was huge!”

“I always liked Michael Johnson. He wore those gold shoes and just flew around the track!”

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