DIRECTV, the perennial host of star-studded, must-attend events on Super Bowl weekend, is setting the stage for the biggest pre-game bash ever – an unprecedented, three-day music festival featuring some of the top names in the industry.
DIRECTV Super Fan Festival will feature 13 concerts beginning daily at 5 p.m. Wednesday, Jan. 28 to Friday, Jan. 30 at the Pendergast Family Farm in Glendale, Arizona’s Sports and Entertainment District, across from University of Phoenix Stadium in Glendale, the site of Super Bowl XLIX. The multi-stage festival will feature a concert every night with headliners Zac Brown Band, Calvin Harris, Imagine Dragons and Snoop Dogg on the DIRECTV Super Fan Stage. Preceding the main event musical acts including Alesso, Thomas Rhett, Young the Giant, Ingrid Michaelson, American Authors, Jason Derulo, Sam Hunt, Magic!, The Cadillac Three andBecky G will perform at the HGTV Lodge.
Fans can purchase a single day ticket or a three day pass that will give them access to all Festival events through StubHub, the exclusive ticket partner of the DIRECTV Super Fan Festival. Tickets begin at $99 and are available for purchase now in limited supply atwww.stubhub.com/directv. On-site parking is included in the ticket price.
On Saturday, Jan. 30, the space will be transformed to host DIRECTV Super Saturday Night, the private, invitation only event that has become known as the crown jewel of Super Bowl parties. Details on the special guest performance and celebrity packed event will be announced in the coming weeks.
The DIRECTV Super Fan Festival line-up includes:
Super Fan Stage: Zac Brown Band
HGTV Lodge: Thomas Rhett, Sam Hunt, The Cadillac Three
Super Fan Stage: Calvin Harris
HGTV Lodge: Alesso, Jason Derülo, Magic!, Becky G
Super Fan Stage: Imagine Dragons and Snoop Dogg
HGTV Lodge: Young the Giant, Ingrid Michaelson,American Authors
The festivities will commence on Wednesday when Food Network’s Duff Goldman, star of two new series From Duff to Dawn, premiering January 29th and Kids Baking Competition, premiering February 2nd, kicks-off the festival with a cake-cutting ceremony featuring a custom cake designed specifically to embody the DIRECTV Super Fan experience. Additionally, the Festival will feature a variety of exhilarating activities and activations including a mechanical bull, zip line, rock wall, bungee jump and carnival-like shooting range. Fans will be also able to hit the links with a Par 3 Closest to the Pin Contest; take part in Football Skills Challenge and enjoy a cold one at the Bud Light Biergarten. Food Network is also bringing the “Cutthroat Kitchen Experience” on site, providing fans with the opportunity to win cash and prizes. Popular HGTV duos, Jonathan Scott and Drew Scott from “Property Brothers” and cousinsAnthony Carrino and John Colaneri from “Americas Most Desperate Kitchens,” will join in on the fun by emceeing the concerts held at the HGTV Lodge.
Adding to the excitement, fans will be able to experience both The Dan Patrick Show and The Rich Eisen Show as they broadcast live daily from the festival beginning Monday, January 26. Both shows will host a bevy of athletes, celebrities and Hall of Famers each day leading up to the Big Game. Influenced by the Old West, elaborately designed studios will bring the essence of American Frontier into the homes of viewers nationwide. The DIRECTV Super Fan Festival will also serve as the official broadcast location for FOX Sports 1 all week.
Before the Big Game on Sunday, Feb. 1, the First Annual DIRECTV Super Fan Tailgate, hosted by supermodel and television personality Chrissy Teigen and former NFL All-Pro, “NFL Today” analyst and television personality Tony Gonzalez, will be held at DIRECTV Super Fan Stadium for DIRECTV’s Super Bowl partners.
The DIRECTV SUPER FAN FESTIVAL partners will be PepsiCo,StubHub, HGTV, Food Network, Showtime Networks, FOX Sports, Bud Light and many more.
To join the conversation and get updates use #SuperFanFestival.
About DIRECTV
DIRECTV (NASDAQ: DTV) is one of the world’s leading providers of digital television entertainment services delivering a premium video experience through state-of-the-art technology, unmatched programming and industry leading customer service to more than 38 million customers in the U.S. and Latin America. In the U.S., DIRECTV offers its over 20 million customers access to more than 195 HD channels and Dolby-Digital® 5.1 theater-quality sound, access to exclusive sports programming such as NFL SUNDAY TICKET™, Emmy-award winning technology and higher customer satisfaction than the leading cable companies for 13 years running. DIRECTV Latin America, through its subsidiaries and affiliated companies in Brazil, Mexico, Argentina, Venezuela, Colombia, and other Latin American countries, leads the pay TV category in technology, programming and service, delivering an unrivaled digital television experience to more than 18 million customers. DIRECTV sports and entertainment properties include two Regional Sports Networks (Rocky Mountain and Pittsburgh), and minority ownership interests in Root Sports Northwest and Game Show Network. For the most up-to-date information on DIRECTV, please visit www.directv.com
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